Liverpool Brand Growth – More than Just Winning on the Pitch
Liverpool Football Club, LFC, is a legendary team with a trophy case that is the envy of the world and a brand that is among…
The Real Reason Coronavirus Will Not Stop the EPL from Finishing the Full 38 Game Season
There have been a number of different theories (which are really just guesses) regarding how the EPL will handle their coronavirus interrupted season, and whether…
The Coronavirus – The Negative Financial Impact on Football and on Liverpool
With the spread of the Corona virus, the 2019-20 football season has already started to be impacted, with matches being played in front of empty…
Liverpool’s Hidden Achilles Heel – Fouls are a Problem
Jurgen Klopp’s Liverpool team is the lowest fouling team in the EPL with their game predicated on speed, flow and pressing. But when opponents can…
Liverpool Financials – The Last 5 Years (The Klopp Years)
With the Liverpool financials being released and Deloitte releasing their annual top earning football club report, now is a good time to look back at…
Liverpool 2018-19 Financials – The good, the bad and the ugly
Liverpool financials for the 2018-19 campaigns have been released and as in previous years, Deloitte has put together a wonderful report to show where teams…
Liverpool’s Surprising 2019-20 Evolution – Passing for Assists
The 2019-20 season for Liverpool has been a continuation of the domination they showed at the end of the 2018-19 season. It seems like a…
Liverpool’s Secret Weapon – Alisson Intimidation Factor
Liverpool have the best keeper in the world in Alisson Becker. Some call him top 5, some say one of the best, but for those…
The Negative Effect of Brexit on Liverpool FC – It could be massive
With the UK having exited the European Union on January 31st, it is time to look at the effect of the exit on Liverpool Football…
Liverpool’s Hidden Disadvantage – John Henry is poor, but Klopp is making up for it
Liverpool is a rich team. Liverpool is ranked in the top 10 in the world in revenue, top 10 in profit, top 10 in valuation,…